Toyota Innova MPV Competition

Toyota Innova is the best selling premium MPV vehicle in India still now it does not have a worthy competitor in its segment but now the scene is changing with the entry of global auto majors in India and the global players are eyeing upon every opportunity to grab market share in India as there prime focus is on developing countries where the growth for these companies depends upon.But the Indian car consumer is cost conscious and also attracted towards features and spaciousness.The toyota back in 2005 realized the nature of Indian  car market and they came up with Toyota Innova.The Innova although an MPV (Multi Purpose Vehicle) has sedan like handling and cutting edge features which made it a block buster success.Now the competitors are eyeing more on the MPV segment in India. Continue reading

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